Digital Photography and Imaging / Project 2

Week 5 -Week 9
Janice Marie Eng Chia Hui
0361521
Bachelor of  Design in Creative Media / Digital Photography and Imaging
Section 2

Lectures

Week 9 
This week we learned about surrealism. Surrealism pushes the boundary between what is real and not real. Surrealism aims to bring the impossible into reality. 


Instructions

PROJECT 2A: DOUBLE EXPOSURE (10%)
Timeframe: WEEK 5 – WEEK 6

Create the Double Exposure exercises.
Please refer to this link:


PROJECT 2B: POSTER DESIGN (30%)
Timeframe: WEEK 6 - WEEK 9

Theme: MyTiger Values

Create a Photo Imaging poster design. Please refer to this link for further info:

Fill in this Slide to track and complete your task:
 

Update your work in progress into E-Portfolio

TOTAL MARKS: 30%

Submission: WEEK 10


Task

Project 2A : Double Exposure 

For this task, we were asked to follow the tutorial video to carry out an exercise 1st. After completing the exercise, we were asked to carry out double exposure with our own picture to show that we know how to use Ps. Unfortunately, I did not save one of the pictures that I used so it is lost forever. 

Figure 1.1 Double exposure exercise process

Figure 1.2 One of the pic for my double exposure

Figure 1.3 Me

Figure 1.4 Process 

Figure 1.5 Unused double exposure 

Final work

Figure 1.6 Double Exposure Exercise 

Figure 1.7 Self-portrait double exposure 

Project 2b: Photo Imaging Poster Design 

For this part of the Project, we were to come up with a poster design based on one of the United Nations Sustainable Development Goals. After this, we were to submit the poster to the myTigers competition hosted by Maybank. The goal I choose was SDG 15 (Life on Land). I took some photos and bashed them together to from the image in the tigers eye. We were to write a summary of our poster. My poster is as follows. 

The eyes of the tiger show the reflection of the destruction of their home. The tiger watched as their home is burnt and broken down. It does nothing because it is scared. Tears are drawn on its eye to show the tiger crying over the loss of its home.

I am focusing on SDG 15 (life on land). I chose to focus on tigers(Malayan tigers) because they are one of the critically endangered species in Malaysia. And also because Maybank’s logo is a tiger. Due to human activities, we humans have become one of the predators who can cause serious harm to the tiger. Recently, my friend has been complaining about having snakes in her housing area. She speculates that it is because of the development site nearby that is clearing up the trees to build a luxury condo, chasing the animals into the housing areas. I thought of showing a story on how deforestation leads to the loss of animals' homes. The tiger's stripes contain the forest because the stripes help the tiger blends in with the first. I thought it would be fun to juxtapose the bald forest in the tiger's eyes with the lush forest in the stripes.

Based on SDG 15, urgent action must be taken to reduce the loss of natural habitats and biodiversity which are part of our common heritage and support global food and water security, climate change mitigation and adaptation, and peace and security. One of the goals of SDG 15 is to mobilize significant resources from all sources and at all levels to finance sustainable forest management and provide adequate incentives to developing countries to advance such management, including for conservation and reforestation. I hope that this poster can bring awareness to the issue of the loss of animal habitat.

Figure 1.8 Mood Board 1

Figure 1.9 Mood Board 2

Figure 1.10 Mood Board 3


sketch 1
sketch 2
Figure 1.11 Sketches

process 1
process 2
Figure 1.12 Progress

Figure 1.13 Some of the pictures used in my poster

Final Work 

Figure 1.14 Eye of the Tyger (3/6/23)

Reflection

My experience with double exposure was good. The video provided was detailed and helped too. I had used clipping mask before so it was a bit easier for me to do it.

My observation for the poster-making process is that it is really hard to come up with some good composition, ideas, and story for the poster.  I struggles a bit during this part. But I just went on Pinterest to look for inspiration. 

Overall, this assignment itself was alright. We were given enough time to do it and managed to learn about double exposure. 

Thank you :D

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